What is TrueFood The Science of Ultra-Processed Food Disclaimer & Contact Us

TrueFood is a research project that unveils the degree of processing of all food products.

Disclaimer and terms of use.

How does TrueFood work?
Choose two yogurts available in your store
Organic Plain Yogurt, 32 oz
Oui Petite by Yoplait French Style Yogurt, Dark Chocolate, 7 oz, 2 pack
TrueFood starts from the nutrition information provided by the manufacturer
Organic Plain Yogurt
Nutrients in 100 grams
(all units are in grams)
Calories
Sugar
0.0
Fiber
4.49
Total Fat
0.06
Sodium
3.27
Protein
3.27
Carbs
0.01
Choleste
rol
2.86
Sat. Fat
0.12
Calcium
0.0
Iron
nan
Vit. A
nan
Vit. C

Oui Petite by Yoplai
Nutrients in 100 grams
(all units are in grams)
Calories
Sugar
1.01
Fiber
7.07
Total Fat
0.11
Sodium
3.03
Protein
3.03
Carbs
0.02
Choleste
rol
4.55
Sat. Fat
0.11
Calcium
0.0
Iron
0.0
Vit. A
0.0
Vit. C

Differences in the List of Ingredients
We identify ingredients and additives, allowing the consumer to compare them.
Organic Plain Yogurt
Oui Petite by Yoplai

Ingredient Tree

Ingredient List

Simple Ingredients: Grade A Pasteurized Organic Milk, and Living Yogurt Cultures

Ingredient Tree

Ingredient List

yogurt (pasteurized grade a milk, cane sugar, yogurt cultures [l. bulgaricus, s. thermophilus], natural flavor), chocolate blend (water, cane sugar, bittersweet chocolate pieces [chocolate, cocoa butter, sugar], tapioca flour, chocolate liquor, cocoa powder, salt, carob bean gum, pectin, natural flavor, lactic acid).
Based on the nutrition facts and machine-learning, TrueFood assigns each product a single score, that varies between 0 (minimally or unprocessed) and 100 (highly ultra-processed) compared to all other yogurts.
Organic Plain Yogurt
Oui Petite by Yoplai
What does compared to all other yogurts means?

We are reporting the percentile position of the food processing score (FPro) for each food within its category.

In this example the Organic Plain Yogurt is at the 4th percentile among all yogurts, meaning if we have 100 different yogurts on a shelf then 95 of them are more processed than the Organic Plain Yogurt.


Similarly, the color of hexagons for sugar and calories shows how much sugar or calories an item has compared to all other items in its category.
Calories
Sugar
Calories
Sugar

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